A Re-Possessed Aesthetic

As I wrote about previously, Bryan Mathers has been working on some designs for a couple of elements of the Reclaim Hosting site. In particular, a visual for the Migrations page as well as one for the various shared hosting packages we offer. He sent us the art this week, and as usual with his stuff it made me glow as green as a repossessed Chevy Malibu!

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In terms of the Migrations page aesthetic, I’ll quote myself here from the previous post to give a bit of context:

Tim, Lauren and I had been brainstorming what visuals we needed for the website. One of the things Tim mentioned was artwork that might help communicate our migrations service. We provide anyone that signs up free migrations to our hosting service. This is something few, if any, other hosting services provide, and I believe it does go above and beyond. Moving your stuff is stressful, and we make it painless, so the idea was to communicate this. Bryan had the idea of people outside a van with white gloves moving crates of records, which I totally loved. It set me down the road to Repo-perdition. In Repo Man the government agents worked out of a hi-tech industrial bread delivery truck (you can see the back of it in the image above–also what is the technical term for that kind of truck?). This image of movers with white gloves made me think of the government agents in nuclear suits moving the contaminated bodies of the homeless in Repo Man.

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“Not Many People Gotta Code to Live By Anymore”

Amen, Harry Dean! All this talk of coding or being coded is besides the point, when push comes to shove most people simply need a code. I come back to Repo Man (1984) a lot when I am thinking about Reclaim Hosting‘s code. In fact, I already played on the idea of a Reclaim Code with the above clip. So when sitting down to talk to Bryan Mathers earlier this week about some artwork I was excited when I found the discussion led us into the territory of this 1980s punk cult classic.

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